• Google Analytics – Go for Goals!

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    Google Analytics is a powerful, free tool offered by Google that provides valuable data to help you monitor and improve your website’s performance. Find out how to take your Google Analytics data to the next level by setting up Goals.

  • Here’s the thing that will make you stand out

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    When a potential client asks you about your business, how do you answer?  If you focus on the facts about who you are and what you do, you’re missing out on opportunities. The same applies for your website.

  • The Small Business Tool Kit for Online Success

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    The internet offers business owners a plethora of opportunities and a huge range of tools to help you make the most of them. Here are some of the essential tools & functionality you need to run a revenue generating website.

  • 11 Things you Need to Know for Blogging Success

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    Having a blog on your website allows you to regularly share high quality content with your target audience. This allows you to build your credibility, increase your web traffic, expand your network, build relationships and achieve many other great outcomes for your business. If you already have a blog, or you have plans to create

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  • Practical SEO Copywriting Insider Tips from Guru Glenn Murray

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    To make the maximum impact from the content you write for your website or blog, it is important that you are aware of the basics of SEO copywriting while keeping in mind that first and foremost you’re writing for people. SEO copywriting is the practice of writing copy that helps you attract web visitors via

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  • 3 Quick Ways to Make Sure your Website Visitors Stick Around

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    On the web, content is king. Sharing high quality content is one of the key ways to build a successful website. But, no matter how great your content is, if your visitors can’t get comfortable because your copy is hard to read, they won’t stick around.  

  • 3 Reasons Never to Use “Click Here” on Your Website Ever Again

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    The words “click here” on a website are a bit like hypercolour t-shirts. You still see them around from time to time, but they belong in the 90s. Here are 3 Top Reasons to Avoid Using the Words “Click Here” on your Website. Hopefully you don’t need a reason to stop wearing hypercolour! 1. “Click

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  • The Importance of Being Honest, Open and Genuine (Lessons from the ProBloggers)

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    I was lucky enough to attend the Problogger Training Day in Melbourne in August 2010 where I learned loads about blogging. But in this article, I want to share what I learned based on the calibre of the presenters and their willingness to share what they know to make the blogging world a better place.

  • 7 Ways to Get Marketing Mileage from your Articles

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    Whether you’re already writing articles for your website, blog or email newsletter or you’re planning to start your Content Marketing strategy soon, find out how to get Maximum Marketing Mileage from your efforts by sharing your articles far and wide.