• 5 Sure Fire Ways to Stretch Out Your Google AdWords Budget

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    Google AdWords is a fantastic way to increase targeted traffic to your website; and whether your advertising budget is big or small, you want it to st-r-e-t-c-h as far as possible. So if you’re managing your campaigns yourself, or planning to get started with Google AdWords soon, here are some sure fire tips for getting

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  • Google AdWords and Analytics: Who else has access to your accounts?

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    I work with clients to manage and optimise their Google AdWords ad campaigns.  To do this, I need access to their AdWords account and also to their Google Analytics account (if they have one set up).  Often when I take over a new account I find that a lot of other people also have access

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  • Google +, What’s all the fuss?

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    Have you noticed that Google looks a bit different this week? The top of the search page is now black, and next to the organic search results and paid ads there is a “+1″ icon.  Read on to find out what it’s all about.

  • Google Instant: A Whole New Way to Search is Coming Soon!

    This week, Google announced the launch of Google Instant, a new way of searching Google which will show results as you type.  It will impact the results that you see from both organic search and the Sponsored Links (Google AdWords).

  • What you can, and can’t, pay for in Google and what’s free!

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    Getting your website to appear in Page One of Google is a great way to bring traffic to your website. Discover the three ways that your website can appear on Page One and what you need to do to get it there.

  • Introducing Search-Mel

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    I’m Melinda Samson, aka Search Mel, owner of Click-Winning Content, which provides web content writing and search engine marketing services to help small businesses increase their website visitors and enquiries. I’ve teamed up with