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Free Online Market Research – Are you Making the Most of it?
When I start working with a new client, to find out more about their market I always do some online research and review websites relevant to their market niche. The beauty of Google means that everyone can do this type of online research for free, from the comfort of home.
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Five Quick Things To Get Right Before Publishing Your Web Copy
When it comes to writing your website copy, the main focus is on creating great content with compelling offers aimed at getting your audience to read what you’ve written and take up your offer. But there’s one thing that can kill your web copy and undermine your credibility in an instant if left unchecked, and
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Are you prepared for your website to be a slow achiever?
Many start-up website owners experience a long period of quiet before their websites start to produce results. Are you prepared for the months of work with little return or even feedback? We hear about the big success stories, the Facebooks of this world, and we get excited. With the internet there are
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3 Quick Ways to Make Sure your Website Visitors Stick Around
On the web, content is king. Sharing high quality content is one of the key ways to build a successful website. But, no matter how great your content is, if your visitors can’t get comfortable because your copy is hard to read, they won’t stick around.
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Small Business Inspiration Series – Interview with Glenn Murray from Divine Write
The Small Business Inspration Series is Back! This week on the show we feature Glenn Murray, specialist copywriter (think SEO copy guru!) and owner of Divine Write. This is an area that many small business owners ignore or don’t understand
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3 Reasons Never to Use “Click Here” on Your Website Ever Again
The words “click here” on a website are a bit like hypercolour t-shirts. You still see them around from time to time, but they belong in the 90s.
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Adding Keywords to your Website or Blog – Part 2: Where to add Keywords
In my previous post, Adding Keywords to your Website or Blog – Part 1 we reviewed why keywords are important and how to figure out which keywords to use for your website or blog. Now we’ll look at adding keywords to your web copy.
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Crap Websitis… Get a website medical with the Grassroots team
Even if you website looks great you may be suffering from Crap Websitis (The Craps) a painful affliction that many business owners have learnt to live with because they didn’t know who they could turn to… who they could trust to help them find a cure. Find out the symptoms and treatments in this blog…
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Why you need Kick-Ass SEO (even if you don’t know what SEO is)
This is a message that I got from my business partner Mel (aka Search-Mel) the other day… We got our first true organic visitor today who searched for “website strategy courses”. And for “internet strategy courses” – we are on page one for the whole world!! Mel, in 6 weeks, has succeeded in getting
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Why All New Websites Must Have a Content Management System (CMS)
Having access to a Content Management System allows you to update your web content yourself, whenever you need to. Imagine you’ve moved into a new house, positioned the furniture and made the rooms welcoming and comfortable. You put a lot of time and energy into getting your chairs, tables, TV, candles and other belongings in
© 2012 Grassroots Internet Strategy
